Peruvian knitwear QOÑI Lookbook shot by Saty & Pratha

Saty+Pratha team up with Leo Burnett to shoot a tactile look book for Qoni, contrasting cozy knits with minimalist product styling.

Qoñi Alpaca.

In a faraway place called Puno, Peru, we’re creating some of the softest, warmest stuff on earth. The kinds of socks, scarves, and shawls that will make you less opposed to winter. And more equipped for whatever. It’s our belief that the best things are made by hand, not big warehouses or heavy machines. So when you wrap, drape, layer, bundle, and cuddle yourself in Qoñi, you can be cozy knowing there’s heart and soul in every stitch.


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